Interview with Patagonia's Elísabet Elfa Arnasdottir on Sustainable Design - Part Two

2020.07.07

"In short, learn to speak the language of sustainability. Inspire those around you to take action. Use your creative skills to do good. Implement integrity and responsibility into the heart of the process and implement a growth mindset to you and your company’s sustainability journey." Elísabet Elfa 

The Establishment of Sustainable Design: Interview with Patagonia's Elísabet Elfa Arnasdottir - Part One

2020.05

"The best things any owner of clothing can do to lessen its impact on the climate and earth’s resources is to keep it for a long time, maintain it and repair it when needed." Elísabet Elfa 

VITA

Elísabet Elfa is a designer at Patagonia. Her design aspirations go beyond creating a perfect product to encompass its minimal or even positive impact in terms of sustainability. Elísabet completed her studies in 2013 with a Bachelor's degree in Sustainable Fashion Design at the Copenhagen School of Design and Technology and spent the first six years of her career as a member of the Fjällräven design team. Her products have won numerous international awards, for example as the overall winner and recipient of the sustainability award at the Scandinavian Outdoor Awards, the ISPO Award for Outer Down Layer and Best Backpacking Equipment of the Year by Backpacker Magazine. Alongside her other work, Elísabet was involved in the design and development module of the so-called Higg Index, a web-based tool for teaching and evaluating products with regard to various environmental factors. (January 2020)